Animated letters that form words combined with dynamic motion
Benefits of Using Kinetic Typography Videos
Kinetic typography is a form of an animation technique that makes text display on a viewer’s screen in a preplanned sequence of individual animated letters or whole words, using different motion paths and locations, forming a typographic composition of ideas or concepts that reveal over time, adding an element of mystery and capturing the attention and excitement of viewers to keep watching till the end of the video.
How Can Kinetic Typography Video Help in Marketing?
Kinetic typography has been used extensively in recent years, mostly with product launches, website landing pages, commercials and promotional pitches.
Combined with timed narration it has proved to be a very effective tool in raising awareness and helping with conversions.
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